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Why is Ferrari betting on a Chinese electric car?
With its incredible acceleration and record-breaking performance, the Xiaomi SU7 Ultra is attracting attention in the automotive industry, impressing everyone who has seen it. It seems that representatives of the most famous supercar brand, Ferrari, are among them.
Electrek reported it.
Collaboration or benchmarking
The other day, CarNewsChina published a photo of a Weibo user who spotted the Xiaomi SU7 Ultra flagship electric car leaving the legendary Ferrari factory in Maranello. The Chinese blogger claims that the Italian brand is actively testing the car to develop its future electric car.
After careful verification, it was confirmed that Ferrari has officially purchased this particular Xiaomi SU7 Ultra. The goal is to develop a next-generation electric platform for Ferrari. This is not just a simple purchase, but a strategic move that could indicate deeper changes in the automotive industry.
Another Chinese automotive blogger added fuel to the fire by claiming that Ferrari representatives visited Xiaomi’s headquarters last year. They allegedly discussed jointly developing high-performance engines for next-generation electric cars.
Although these words remain unconfirmed, they increase speculation about how seriously Ferrari is considering Chinese technology.
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Xiaomi SU7 Ultra phenomenon
The Xiaomi SU7 Ultra debuted last year. The car promises 1,548 horsepower, a 0-62 mph time of less than 2 seconds, and a top speed of over 200 mph.
All of this is offered at a price lower than its competitors, including the Tesla Model S Plaid or the Porsche Taycan Turbo GT. It's no surprise that the car sold out almost immediately after its launch, racking up nearly 50,000 orders overnight.
In the automotive world, benchmarking is a key process by which companies systematically analyze their competitors' products. It allows them to compare everything from soundproofing and ride quality to component materials and even manufacturing methods. The goal is to assess performance, cost, quality, and other key metrics to effectively position themselves in the market and identify opportunities for improvement.
If Ferrari did indeed acquire the SU7 for benchmarking with its own upcoming electric supercar, it could mean that the highest levels of automotive innovation may have already shifted from the West to the East.
Read also:
The Car of the Year award was given to an electric crossover
